Bootle-based JWT Commercial encouraged 16 businesses to pledge a minimum donation of £250 to charityNorth West Cancer Research in exchange for their logo on a special charity truck
A truck covered in logos from some of Merseyside’s biggest companies will be raising cash and the profile of Liverpool-based North West Cancer Research (NWCR) across the UK.
Bootle-based JWT Commercial encouraged 16 businesses to pledge a minimum donation of £250 to charity NWCR in exchange for their logo on a special charity truck.
JWT transports containers from the Port of Liverpool to destinations all over the UK.
The DAF XF model truck was officially unveiled at the Truckfest show in Knutsford and will cover an average of 80,000 road miles over the next 12 months.
The fundraising drive has raised a total a £4,830 which will help support life-saving cancer research projects at University of Liverpool and across the North West.
Businesses who have pledged a donation include Butterworth Spengler, Briggs Equipment and MTC North West.
Owners of JWT, Jonathan Whiteley and Tom Gallagher, selected NWCR as the beneficiary of the donations, after hearing of the charity through one of their employees Owen McCann.
Owen who is the firm’s commercial director and also the current captain of Hurlston Hall Golf Club. The club has been fundraising for the charity for the past nine months, after Owen selected it as his captain’s charity this year.
Mr Whiteley, said: “Myself and Tom had the idea of offering one of our trucks up to charity. When we heard about Owen’s captain’s charity and the work that NWRC does in the region, it was an obvious choice.
You can still pledge your support for the charity truck campaign, via Owen’s JustGiving page although the deadline for logos to appear on the truck has now closed.